EPCC Marketing Intern

Educators for Peaceful Classrooms and Communities (EPCC) - Watsonville, CA

EPCC marketing intern proposed job description
Educators for Peaceful Classrooms and Communities Inc. (EPCC) is a non-profit organization whose vision is that every child has a fair, just and safe life in the home and community. We educate caregivers of children in ways of being peaceful. We do this by offering trainings, workshops, and resources including a quarterly newsletter for educators and individuals caring for young children and operate a website full of additional resources. We hold the values of peace, social justice, collaboration, fairness, compassion, respect, safety, equality, and equity.

Skills and Experience

  • Good writing skills for social media
  • Experience using Facebook, and Instagram and the details for posting on those platforms
  • Familiarity and enthusiasm for issues of diversity, equity and social justice especially as they relate to children
  • Work collaboratively
  • Learn quickly and be self motivated
  • Excellent organizational skills

Desired but not required:

  • Familiarity with Facebook ads and boosts, Canva, and Hootsuite
  • Experience writing marketing copy
  • Experience developing and maintaining a following on Facebook and Instagram
  • Experience creating or maintaining a business’s presence on Facebook and Instagram

Job Description
Help EPCC expand our presence and visibility in social media

Phase I
➢ Work with a content mentor (Wilma Gold) through regular meetings to acclimate, design a strategy and know where and how to look for content (dos and don’ts)
➢ Work with tech/marketing mentor (Shira Coleman) to strategize around boosting posts and creating ads (dos and don’ts)
➢ Become familiar with the EPCC organization, values, mission, and philosophy
➢ Become familiar with EPCC branding, and content we create on our website and newsletter
➢ Set up Canva with EPCC Brand Kit
➢ Set up Hootsuite to be able to plan out automatic posting to Instagram and Facebook
➢ Translate content from EPPC members and partner organizations into social media style posts
➢ Provide draft posts to EPCC your content mentor for review
➢ Schedule and post on behalf of EPCC, on Facebook and Instagram on an agreed schedule
➢ Bring any trolling or upset from followers/public to the attention of your content mentor immediately. Work with content mentor for dos and don’ts of responding
➢ Research what is being posted related to social media about diversity, equity and social justice by other organizations and thought leaders
Phase II
➢ Begin to identify content more independently from EPCC that would be good to post on social media
➢ Work with EPCC content mentor to glean and create content for posting
➢ Work with EPCC content mentor around interaction/dialogue with followers and public on Facebook and Instagram
➢ Bring any trolling or upset from followers/public to the attention of your content mentor immediately
➢ Delete inappropriate comments and inform content member of all such incidents
➢ Familiarity with what like minded, partner and potential partner organizations are posting on social media
➢ Work with EPCC content mentor to select like minded organizations content for reposting, linking and referencing
➢ Work with EPCC tech/marketing mentor to learn and create ways to design, link, share content from other organizations or EPCC platforms (dos and don’ts)
Phase III
➢ Become a regular presence on social media for our organization
➢ Identify new material forward to the webmaster for EPCC
➢ Post trending activities for educators, and families for example
○ Engagement posts/conversations
○ Downloadable activities to play with children
○ Staff education activities
○ New childrens’ books or games reviews
➢ Pass along opportunities for grants, events, donations, fundraising etc. to EPCC members

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Job Details

Category: Administration

Type: Temp

Location: Watsonville, CA

Salary: 1700.00 - 1700.00

Posted On: April 22nd, 2021

Agency Details

Website: https://www.educatorsforpeacefulclassroomsandcommunities.org

Every child is entitled to a fair, just and safe life in the home and community.

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